The protein reset.
The official protein guideline is set to prevent deficiency, not to help you stay strong as you age. Many researchers now suggest more for older adults. A scoop of whey isolate is an easy way to close the gap.
What the research says about protein, creatine and collagen, in plain language. Every journal article lists the studies it draws on.

Muscle loss is often estimated at 3–5% per decade after 30, but the pace varies with activity, nutrition and health. Resistance training and adequate protein may support muscle maintenance.
The adult brain uses roughly a fifth of the body's energy at rest. Creatine is involved in cellular energy recycling; this figure does not establish a benefit from supplementation. Research into memory benefits is still developing.
Our label directs one 20g scoop daily. Studies of specific collagen formulations suggest they may support joint comfort, but those results should not be assumed to apply to every product or serving size.
The official protein guideline is set to prevent deficiency, not to help you stay strong as you age. Many researchers now suggest more for older adults. A scoop of whey isolate is an easy way to close the gap.
Creatine is involved in recycling cellular energy. Researchers are studying whether supplementation may support memory and mental performance, including during short periods of sleep loss. Evidence is still developing, and benefits are not guaranteed.
Digestion breaks collagen down into peptides and amino acids. Our label directs one 20g scoop daily. Studies of specific collagen formulations suggest they may support joint comfort over several months, but those results should not be assumed to apply to every product or serving size.
Longer write-ups on protein, creatine and collagen, each with the published studies it draws on.
Read the journal →